Bridging Finance Solutions (BFS) has revealed its decision to refresh their brand, simultaneously relaunching their website, in a move that reflects the changing nature of the business, wider customer base and bridging environment.
The Merseyside-based business, now in its 12th operational year, has refined its corporate brand and identity, working with local creative agency, The Loft. Whilst the corporate colours will remain the same, the imagery has been reworked to reflect today’s corporate structure and wider approach.
The Loft has also completely revamped the firm’s website which now includes a wealth of useful and important information regarding the company and various products available.
Steve Barber, Managing Director of Bridging Finance Solutions commented: “After a decade in business and having grown and expanded considerably, we felt that a brand refresh was an important next step for us. We’re really pleased with our new identity that undoubtedly reflects the business as it stands today.”
Steve added: “A thorough revamp of the website was equally important. Technology will play an important part of our business moving forward and the website must be a useable platform which can adapt and grow with us. Aesthetically and functionally the website is incredibly user-friendly and both myself and the rest of the team are both impressed and pleased with the end product.”